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The Clarity Concept provides a range of facilities for development of knowledge for application in planning, management and evaluation.

In stakeholder mapping The Concept open up new approaches to corporate management and relationship practice.

In some instances, it is worth while reminding Focus Groups of the Vision of the organisation and of statements of corporate purpose. This does influence focus groups and so should be used judicially.

In many instances, the practitioners will find that Stakeholder Analysis will identify a range of stakeholders that may cause the organisation to review its vision, purpose and mission statements. This is part of making an organisation responsive to commercial and social environment.

Once a Stakeholder Map has been completed, an organisations will find that it has a number of stakeholders. Each stakeholder group requires the attention of a professional manager with training in relationship management (such as a Public Relations degree).

The relationship managers will want to explore the nature of the the stakeholder groups. This will require analysis of the group and approaches that are relevant to relationship creation, maintenance and enhancement as required.

Almost inveitably a proposal will need to be developed to establish a range of SMART objectives for each stakeholder group and associated strategies and, in many cases tactical approaches.

Clarity Concept consultants are versed in these processes and will propose a well recognised range of processes be examined for appropriate application for stakeholder relationship management.

The Clarity Concept does offer some insights into approaches to the issues associated with planning and execution of relationship management including resources and research. A recent example was a pathfinder essay into channels of communication and influences of Internet communication on relationship management.